United Way board member brings Turkey Trot to Conway

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BRANSON MO NEWS: Traci Williams Smith of Conway felt totally comfortable with two things growing up — computers and community service.
She has her family to thank for both.
Smith, 44, is a director at Acxiom in Conway, a data company. Her father, the late Paul Williams, was a sales leader at Acxiom.
“I was kind of into the computer thing before it was cool,” she said. Smith, worked part time at Acxiom when she was in high school, doing “whatever they told me to do.” She took every computer course offered in high school, too.
Smith majored in computer-information systems at the University of Arkansas at Fayetteville and earned a Master of Business Administration degree at the University of Central Arkansas in Conway. After a stint at Alltel in Little Rock, she came home to Acxiom in Conway, where she’s been for 20 years. She’s the director for two of Acxiom’s large financial-services clients.
“I love it; I still do. I still love learning it all,” she said.
Smith’s mother, Nancy Williams Dornblaser of Conway, was involved in Haven (a nonprofit shelter for girls), Dazzle Daze (a fundraiser for the Conway Regional Health System), Toad Suck Daze, the Conway Civic …